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Internal Talent is Not Enough



InnoCentive CEO Dwayne Spradlin was recently interviewed by Big Think about building a sustainable business in an economic downturn.  The interview was broken into several shorter video segments, each dealing with a different aspect of innovation and sustainability.  In the first segment, “Internal Talent is Not Enough”, Dwayne introduces the concept of open innovation as the paradigm smasher for the “not invented here” company, and discusses how sustainable companies are able to move from the model of “the laboratory is my world” to “the world is my laboratory”.  Dwayne proposes that a truly open organization should innovate internally only if they absolutely have to, which requires a completely new mindset and structure.

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