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Seeker Spotlight: Prize4Life

Earlier this week we announced that Prize4Life had awarded 2 InnoCentive Solvers for their efforts toward finding a biomarker for ALS.  Prize4Life also announced that they would be reposting the Challenge in May, in honor of the organization’s third anniversary.  I asked Melanie Leitner, Ph.D., Chief Scientific Officer from Prize4Life to talk to us about this Challenge, the submissions they received and their hopes for relaunching the Challenge.

Thanks for talking with us today, Melanie.  Can you tell us why you decided to post this Challenge on InnoCentive’s Marketplace?  How optimistic were you that you would find a solution?

When we first developed the Biomarker Prize in 2006, we wanted a way to draw in a broad, diverse, and international pool of competing teams.  As a brand new, very small organization just establishing itself, we did not have the capacity to conduct the kind of marketing and outreach campaign necessary to reach the audience we were looking to attract. We were looking for a partner with established expertise and existing international networks in the open innovation domain. InnoCentive was an attractive partner for us, particularly given their large pool of international solvers.  We also saw that InnoCentive shared many of Prize4Life goals and values, including wanting to change the world (but being agnostic as to where these new world-changing solutions might come from) and especially being international in focus. We knew that posting a $1 million prize, the largest prize ever posted on InnoCentive, would benefit the great work that both organizations were doing.

When our Scientific Advisory Board first set a 2-year deadline for this prize, we knew it was very ambitious.  After all, it often takes 2 years just to get an NIH grant, and in the same period of time, we were asking researchers to come up with a novel idea, find funding, conduct a patient-based study (with all the regulatory hurdles that entails), and provide us with validated results.  Still, we needed to balance these realities with the realities of ALS: most patients die within 2-5 years of diagnosis, and there is currently only one FDA-approved ALS drug on the market, so the need for an ALS biomarker of disease progression was urgent. We knew we were setting a very high bar, but we also knew that if we handled this prize well, we could accelerate research on a very targeted issue.  Our Scientific Advisory Board (SAB) believed that even though we were setting a very high bar, there was a reasonable likelihood that it could be met in 2 years and given the urgency of the need it was worth taking the risk.

Your Challenge was to find a biomarker for ALS – why did you decide to pay an award if the Challenge hasn’t been solved?

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Solutions in Action – an Update from Ray Umashankar of ASSET India

In September of this year, we announced that a Challenge to create technology for solar-powered wireless routers had been solved. The purpose of this Challenge was to provide marginalized women and children in rural India access to the skills and knowledge needed to escape the sex trade.

The Seeker organization for this Challenge, ASSET India was founded by Ray Umashankar two years ago, with his daughter Nita and his wife Sushila. In the two years since ASSET was founded, the organization has opened several training centers in urban areas in India, where 369 students have been enrolled. Plans for 2009 include two or three more training centers and 600 or more enrolled students. Now with the availability of wireless, solar powered routers, he can reach many more people, including those who live more remote rural areas.

In December, Umashankar was recognized with The Purpose Prize which celebrates and supports “outstanding individuals 60 or older who are producing significant social innovation and accomplishing work of great importance. ”

I recently caught up with Dean Umashankar, to get a status update on the implementation of the wireless router technology, as well as an update on the organization’s plans for the future.


Hello Dean Umashankar. It has been a few months since the solar powered router Challenge was solved – what has ASSET been up to in this time?

ASSET has been busy raising funds to pay for the hardware, student wages and faculty salary. The total budget is $42,000 and so far we have raised $8,000. The two prototypes for the router should be ready and tested by September 2009.

Our partner organizations are eagerly awaiting the deployment of the routers. Once the technology is deployed successfully, we will be able to open several centers in rural India. ASSET has had many requests for setting up centers in small rural towns.

How do you anticipate that this deployment will help expand the ASSET mission?

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InnoCentive Seeker Spotlight: Enterprise Works/VITA Brings Fresh Water to Developing Countries

We recently posted a Challenge from Enterprise Works/VITA, which seeks to help households in developing nations harvest and store rain water.  While we know that InnoCentive Solvers are particularly motivated by the opportunity to help others and make a positive impact on the world, we were amazed at how quickly the word spread about this Challenge.  Within a few weeks of posting we have almost 700 open project rooms.  I recently sat down with Don Feil, CEO of Enterprise Works/VITA to get some background on his organization, the Challenge and the end goal for the solution:

Hi Don – thanks for taking the time to talk with us.  Can you tell me a bit about your organization?

Sure – happy to be here.  Enterprise Works/VITA is a recognized leader in the transfer of skills and technology through the private sector that offer solutions to low income populations, farmers, entrepreneurs and manufacturers in developing economies. Over the past 35 years EWV has demonstrated that poor households will invest in improving their living conditions if they are offered appropriate products at a price they can afford and that also provide economic benefits.  We are seeking to replicate with rainwater harvesting what we have done with improved cook stoves, manually drilled wells, water filters, treadle pumps and other products, and that is to provide consumers with an affordable solution to a problem facing millions of households.

What are the specific challenges that this solution is expected to address?

The  Challenge seeks to address the over riding constraint that prevents households from benefiting from rainwater harvesting, which is the initial investment in a storage system.  Rain falls just about everywhere and except for the driest places in the world it falls in quantities that are worth harvesting for use, especially when other sources are  unreliable, distant or contaminated.  The quality of rainwater  is generally considered to be good and it is recognized as an improved water source by the UNICEF/WHO Joint Monitoring program for the Millennium Development Goals.  A low cost storage solution has the potential market of millions of clients and can provide benefits to millions of households.

Once the solution is found, how will the new storage systems be produced?

That will depend on the  technology that  is selected and could vary from  mass manufacturing  to local production by small scale entrepreneurs.

Where will this solution be implemented?

Initially the solution will be implemented on a pilot scale in a developing country where there is a significant need for clean water and where the market, environmental, and policy conditions are favorable for large scale uptake of rainwater harvesting by households.  The pilot will demonstrate the  necessary strategies to promote rainwater harvesting and to develop a sustainable supply chain. Based on results from the pilot we will then expand it to other countries.

What appealed to you about the InnoCentive model?

Since we never intended to do this with our own hands, we looked for a company that we felt had the integrity to represent us properly and one that could also deliver a solution to our Challenge.  After discussions with InnoCentive we felt that this was the right fit for us.

5 Questions with Ray Umashankar – Executive Director of ASSET India

Liz Moise:
I’m joined by Ray Umashankar, Executive Director of the ASSET India Foundation. ASSET India is a non-profit organization that provides computer literacy programs to marginalized children in India so they will have the skills and knowledge needed to escape the sex trade industry in India. ASSET India recently posted a Challenge on InnoCentive seeking the solution of a solar-powered wireless router so they could bring their services to rural parts of India. The Challenge was recently solved by Solver, Zacary Brown. We’ll be putting out the announcement in the next few weeks. Ray, Can you describe the challenges that marginalized Indian children face and how your organization is working to alleviate them?

Ray Umashankar:
Liz, all the new found wealth generated by India’s prominence as a global IT power has not trickled down to the people at the bottom of the pyramid. Life at the bottom of the pyramid has become even more difficult with rising food and fuel costs.

Working with nonprofits to help abused women and children get back on their feet, our daughter Nita was stunned to discover the hopelessness of the children of sex workers. She knew she would see dire poverty in India, but these children seemed to be the most disenfranchised of all: even the poorest of the poor ostracized them. The fear of HIV/AIDS made it worse.

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5 Questions with Scott Pegau – Director of the Oil Spill Recovery Institute in Alaska

I recently interviewed Scott Pegau, Director of the Oil Spill Recover Institute (OSRI) in Cordova Alaska. OSRI was created by the government in response to the Exxon Valdez oil spill, and has been tasked with improving oil spill response in Arctic and subarctic marine waters. As you may know, OSRI has posted several Challenges on the InnoCentive website, including the Challenge, recently made famous by the New York Times, to separate oil from water in recovery barges. That Challenge was solved by John Davis, an oil-industry outsider. We find that many of the best solutions on our network come from outside the industry in which they are posted.

Liz Moise:

Scott, tell me – how long had you been working on this particular Challenge before coming to InnoCentive, and what other avenues did you pursue before coming to us for help with this problem?

Scott Pegau:
Actually, the process of setting up a prize program predates my arrival at OSRI.  The idea had been kicked around for a couple years, but hadn’t fully developed because of the need to ensure the program was properly run and advertised.  Once InnoCentive was identified as a mechanism to post and manage challenges we started to actually draft the concepts that have become the challenges we have released.

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