The InnoCentive Insider: We can help save a life

Posted by Connie French on Aug 14, 2009 12:30:55 PM

BonnieJean Butler is the newest member of our Client Services team, and is managing the Water Problems Affecting People in Developing Countries Challenge.  BonnieJean spent time in India and offers a unique perspective on the impact of this Challenge.


You and I can help save a life. Yes, you and I. And it's easier than you think.

During my world-wide travels, I saw hard-working moms walk for miles in the hottest, most humid weather you can imagine. The destination? The closest stream. Why? To fill a bowl of water and walk back those very same miles to bring the water to their babies.

Her goal seems like a simple one, but these moms know the water has something in it that may make their children sick and possibly die. They've seen before; so many other babies have already died. Maybe this time it will be different. Maybe this stream is cleaner. Maybe my baby is stronger than the others. Maybe not.  So why do it? Simply, their babies will die quicker without water. What a horrible choice.

In some countries, more than 20% of children die before they reach 5 years old and high bacteria content in water is a major contributor. It's hard to believe or even imagine if you haven't seen it. People world-wide are dying because of bacteria-filled water.

We wonder, "can't they just fix it"? Great question! Here's your chance to help, and it's easy! Not like "lose 50 lbs in 3 weeks" easy, but really and truly easy. We are seeking to identify these water related issues and you can help identify and solve them. Submit your own ideas or forward this Challenge to your family, friends, or strangers; whatever it takes.

You don't have to irrigate the Sahara. Smaller incremental changes or improvements are usually more actionable. Get creative with solutions that use limited funding, but create a big benefit for a population. Think about cost efficient solutions can be deployed quickly and have a wide ranging impact.

Please get involved with this Challenge. You really can make a difference and maybe even save the life of a child. So think about it... And pass it on.


Topics: Challenges

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