Buster Paris, from our Marketing department, saw an episode of "The Colbert Report" that he wanted to share!
I found her thoughts on product design being a vehicle for social change incredibly interesting - check out the interview below, and wait 'til you see the "Adaptive Eye Care" product - it's simply amazing!
Seeing her on Colbert inspired me to check out her website (http://projecthdesign.org/index.html) and watch some of her YouTube clips - all of which gave me that same 'vibe' I feel around the InnoCentive office. Specifically her perception on design activism and humanitarian design. She speaks of problem solving being at the core of design, and how out of certain designs springs fantastic social changes - the most profound example is "The Hippo Roller" – I don’t want to ruin the surprise for you – worth going to YouTube: