Crowdsourcing Leaders Gather at Microsoft NERD

Posted by Steve Bonadio on Jul 1, 2011 10:03:34 AM

crowdsortLast week, InnoCentive's CEO Dwayne Spradlin participated in an event sponsored by Crowdsortium at the Microsoft New England Research & Development Center (NERD) in Cambridge MA. Crowdsortium bills itself as "a group of crowdsourcing industry practitioners that have self-organized to advance the crowdsourcing industry through best practices, education, data collection and public dialog."

To a packed audience, Harvard Professor Karim Lakhani delivered a compelling keynote speech on the history and future of crowdsourcing, followed by a panel which included Dwayne, Jeff Howe (who was widely credited with inventing the term "crowdsourcing"), Doron Reuveni (CEO of uTest), and Daniel Sullivan (President of Appswell). Jim Savage, a partner at Longworth Venture Partners, moderated the panel.

The folks at uTest have kindly posted the videos online. Click on a link to view:

* Keynote: Accessing the Ideas Cloud via Crowdsourcing

* Panel, part 1: Crowdsourcing Defined

* Panel, part 2: The Crowdsourcing Business Model & Sweet Spots

* Panel, part 3: Managing the Crowd & Crowdsourcing Challenges

Many thanks to the Crowdsortium team, as well as the sponsors - Appswell and uTest - for putting on a great event. The InnoCentive team looks foward to participating in future events.

Topics: Innovation Insights

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